"Sometimes, no matter how carefully you plan your playlist, there is no right track for what awaits you"- Definitely, Maybe

Tuesday, December 2, 2008

Book Review - "POWERSHIFT" by Alvin Toffler

"Powershift"- a third book in a series of Future Shock & Third Wave is a class in itself. The third book meets and exceeds the standards set by its predecessors. Toffler, claims that world is experiencing a global "Powershift" which is a deep-level change in nature of power. He supports his statement by saying that, we are in midst of major powershift in which the traditional relationship between violence, wealth & knowledege are being transformed.
Toffler proved this by presenting the authentic changes taken place in thinking of a mankind in mid 19th century and comparing it with 21st century. Earlier were the days when humans used to believe that those who are having muscle power are the king of the market. They can win by violence or making things happen for them by hook or crook . But then came the age were Wealth tried to show its power. The one who is having well financial background or equipped with pre-defined platform will be the tycoon of the market. Since for them buying muscle power is a matter of ease. But as it is said that, time is not constant for everybody the same proved true for the market scenerio . The term Knowledge proved more heavier than Violence & Wealth. It later came to be known that , the one who owns the knowledge is the talk of the town. Hence toffler concludes that , Knowledge is a substitute for violence, wealth, labor, energy, space & time and those who manges it well and use it effectively will lead the nations of the world in 21st century.